Management Team

John Farahi

John Farahi
Chief Executive Officer

John Farahi has been Co-Chairman of the Board, Chief Executive Officer, and Chief Operating Officer of the Company since its inception, and of Golden Road since June 1993. From 1973 until June 1993, Mr. Farahi was President, Director, and General Manager of Golden Road. Mr. Farahi is a partner in Farahi Investment Company ("FIC") which is engaged in real estate investment and development. Mr. Farahi served on the Washoe County Airport Authority as a Trustee from July 1997 until June 2005. Mr. Farahi is a former member of the Nevada Commission on Tourism and is presently a Board Member of the Reno-Sparks Convention and Visitors' Authority. Mr. Farahi holds a political science degree from the California State University, Hayward.

David Farahi

David Farahi
Chief Operating Officer

David Farahi has been Chief Operating Officer since April of 2012. Mr. Farahi most recently held the positions of Executive Director of Gaming Operations and Director of Investor Relations for Monarch. Mr. Farahi began his gaming and hospitality career in 1998. He has extensive experience in over a dozen positions at Atlantis Casino Resort Spa. From 2004 to 2006, Mr. Farahi held finance positions with HSBC Bank plc in their New York, London and Geneva offices, in both the investment and private banking divisions. Mr. Farahi is currently serving in his second term as the President of the Colorado Gaming Association. Mr. Farahi holds an MBA from Columbia Business School with concentrations in both Real Estate and Finance and holds a BA in Economics and International Studies from Northwestern University.

Darlyne Sullivan

Darlyne Sullivan
Chief Product and Service Officer

Darlyne Sullivan has been the Chief Product and Service Officer since 2015. Ms. Sullivan most recently held the position of General Manager of Atlantis since February 2006. From June 1993 until 2004, Mrs. Sullivan held the positions of Executive Vice President of Operations, Vice President of Sales and Marketing and Assistant General Manager of Atlantis. Mrs. Sullivan has held positions including Assistant General Manager/Director of Sales and Marketing, Reservations and Sales Manager, Front Desk Manager, Hotel Manager and Assistant Hotel Manager for Atlantis from May 1977 through June 1993.

Debra Robinson

Debra Robinson, Esq.
General Counsel

Debbi Robinson has served as Monarch’s General Counsel since 1999. Ms. Robinson began her legal career as a judicial law clerk for Nevada State Supreme Court Justice Charles Springer. Thereafter she joined the venerable Nevada law firm of Vargas & Bartlett, focusing her practice on litigation defense and appeals. During her seven years with the Vargas firm, Ms. Robinson had the opportunity to represent a broad spectrum of high profile corporate clients and gaming companies (including Monarch), on a wide variety of issues. Ms. Robinson left the Vargas firm to found the law firm of Bowman and Robinson, where she continued her defense and appellate practice until accepting the position of General Counsel for Monarch. Ms. Robinson was born and raised in southern California and earned her juris doctorate degree from Southwestern University School of Law. She is admitted to practice law by the Nevada and California state bars. Additionally, she is a member of the Washoe County Bar Association, Northern Nevada Women Lawyers Association, Association of Corporate Counsel, and the Gaming Section of the Nevada State Bar.

Cheraz Ecker

Cheraz Ecker
General Manager, Atlantis Casino Resort Spa Reno

Cheraz Ecker joined Atlantis Casino Resort Spa as General Manager in 2015. Ms. Ecker worked in several positions within Mirage Resorts - Golden Nugget, Las Vegas Sand’s -Venetian, Palazzo Casino Resorts and Marina Bay Sands, Singapore. After the unprecedented opening of Marina Bay Sands, Ms. Ecker joined Gaylord National Hotel & Convention Center in Washington, DC. Ms. Ecker was instrumental in leading the successful merger of all Gaylord properties with Marriott. Most recently, Ms. Ecker was the General Manager for Loews Madison Hotel. Ms. Ecker attended UNLV and graduated with honors majoring in hospitality and psychology. Ms. Ecker is a member of SKAL International and several hospitality organizations. Ms. Ecker joined the board of directors for the Nevada Hotel Lodging Association and was recently awarded Hotelier of the Year.

Craig Pleva

Craig Pleva
General Manager, Monarch Casino Black Hawk

Craig Pleva has been General Manager of Monarch Casino Black Hawk since July of 2014. Mr. Pleva most recently held the positions of Director of Casino Marketing and Assistant Director of Slot Operations for the Atlantis Casino Resort Spa. Mr. Pleva initiated his gaming and hospitality career in 1997 and started at Atlantis as Casino Shift Manager in 2005. Mr. Pleva holds a BA in Finance from Bryant University.